Skip to content
Grace Kong

Open to founding GTM rolesRelocating to San Francisco

I build go-to-market from zero to one.

Senior GTM and growth operator. Employee #1 and founding GTM hire at Havana (acquired by Cognition), where I built the entire sales motion from scratch. Now in San Francisco, looking for the next pre-seed to Series A team to take from launch to traction.

#1
First hire at Havana, founding GTM
~26%
Outbound reply rate at LiveX AI
200+
SEO blogs automated per month
0→1
GTM motions built from scratch
ExperienceWhere the work happened.
01

Havana

Acquired by CognitionFounding hire

Employee #1 · Founding GTM

First hire at the company. Owned go-to-market end to end and built the motion that the sales team ran on.

  • Designed and built the full GTM strategy as the founding commercial hire.
  • Shipped a high-impact case studies page - narrative, copy, and video - that anchored the entire sales motion.
  • Set the positioning and outbound playbook through Havana's acquisition by Cognition.
02

LiveX AI

Growth & outbound

Growth

Ran growth across content and outbound for an AI agent platform deployed at Walmart, Puma, Marriott, and Hilton.

  • Automated 200+ SEO blogs per month, turning content into a repeatable acquisition engine.
  • Executed outbound campaigns that hit roughly 26% reply rates.
  • Worked with a product whose agents ship at major brands - Walmart, Puma, Marriott, Hilton.
Case studyNarrative and copy, built from scratch.

The case studies page that anchored Havana’s sales motion.

Sales needed proof, not pitch. I wrote the narrative, the copy, and scripted the video from a blank page - turning customer wins into the single most-referenced asset in the funnel. Reps opened with it, prospects shared it internally, and it became the spine of how Havana told its story.

  • 01Owned the full narrative arc, from problem framing to outcome.
  • 02Wrote every line of copy and the video script.
  • 03Made it the anchor asset reps reached for in live deals.
/customers

Customer story

3.2xpipeline
−40%sales cycle
#1shared asset

Illustrative reconstruction of the asset.

ContactThe fastest way to reach me.

Building something early? Let’s talk.